Wong, Ramiro Ramiro Wong Color, gender, race and ethnicity, age, class, sexual orientation, gender identity, etc., words used to group individuals with certain characteristics while at the same time making a distinction between others. These distinctions often are built up on a system of beliefs based on certain common tendencies or virtues of the members of a certain group with distinct cultural traits. When these beliefs become assimilated into a culture and become reinforced through humor or other forms of language by means of advertising, TV, film and social media, adopting these stereotypes as the standard becomes the cultural norm. PDFDocument en 2020-06-26T12:05:05.223Z Othering Otherness Racism Discrimination Other Cultural appropriation Cultural canibalism Institutional racism 16882423 b application/pdf All rights reserved